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Taro Sado is a high school student who lives his day to day life with a big secret—he's a masochist! Encouraged by his cross-dressing best friend Tatsukichi Hayama, Taro asks the Second Voluntary Club for help with his problem and ends up joining the club after they vow to "fix" him. However, it turns out that all of the members of the club have some serious issues. The club leader Mio Isurugi is a self-designated god who is afraid of cats, Arashiko Yuuno has a severe fear of men, and the club advisor Michiru Onigawara is a sadist who enjoys making people cosplay. Together with other wacky characters such as Yumi Mamiya, a talented masseuse and Yuuno's best friend, and Noa Hiiragi, the president of the invention club, they all learn about the importance of acceptance and kindness.

User Rating: 4.83 ( 2 votes)


English: MM!
Japanese: えむえむっ!
Type: TV
Episodes: 12
Status: Finished Airing
Aired: Oct 2, 2010 to Dec 18, 2010
Premiered: Fall 2010
Broadcast: Unknown
Producers: Lantis, Media Factory, AT-X
Licensors: Sentai Filmworks
Studios: Xebec
Source: Light novel
Genres: Harem, Comedy, Ecchi, School
Duration: 23 min per ep
Rating: PG-13 – Teens 13 or older
Resolution: 720p, 480p
Type: BD, Dual Audio


Tsuyoshi Nagasawa – Director, Episode Director, Storyboard
Takeshi Takadera – Sound Director
Yousuke Hashiguchi – Episode Director
Kousuke Kobayashi – Episode Director
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Theme Songs

OP1: “Help!! -Hell side-” by Ayana Taketatsu (eps 1-4)
OP2: “Help!! -Heaven side-” by Ayana Taketatsu and Saori Hayami (ep 5-12)
ED1: “More-more LOVERS!!” by Natsuko Asou (eps 1-11)
ED2: “Happy Birthday, my holy day” by Ayana Taketatsu (ep 12)

Episode List

01: Sharp Descending First Love!
02: The Distance Between Similar People
03: The Dog Fight for You
04: This and That Silly Couple
05: The Genius Girl’s Runaway Panic!
06: My Mayhem-Filled Home
07: A Midsummer’s Love Triangle?
08: A ‘B and L’ Patterned Love
09: MFC’s Great Conspiracy
10: Miss Sadistic Arashiko
11: The Lost Memory
12: A Christmas Wish



Masochism is fun right? Of course it is. You guys love it when I beat the piss out of you a maid outfit, so you’ll love this too. You Whores


I liked MM at the time but, don’t think it would hold up to a rewatch.


How to cure masochism? easy … GIVE HIM MORE PAIN!!!


A good laugh. Not bad at all.




Nice anime funny and good


Masochistic MC, weird but decent


    Loli Killer

    Nep Nep